Still hiring external agencies for your business video needs? Why?

The Mobile-First movement is rapidly changing how companies think about their video strategy. With over 75% of video now consumed on mobile devices, B2B content expectations have shifted dramatically.

Organisations need video that is faster to produce, allows higher volume, and most importantly, is more authentic than ever before. The traditional agency model cannot deliver this, but your own employees can.

This is why we launched…

Inside Edge

Still hiring external agencies for your business video needs? Why?

The Mobile-First movement is rapidly changing how companies think about their video strategy. With over 75% of video now consumed on mobile devices, B2B content expectations have shifted dramatically.

Organisations need video that is faster to produce, allows higher volume, and most importantly, is more authentic than ever before. The traditional agency model cannot deliver this, but your own employees can.

This is why we launched…

Inside Edge

Video in Real Time. From Real People

Your business needs more video. Now.

Most companies are still doing video the “old way.” It’s slow, it’s expensive, and it’s way too polished to be trusted by your audience who are now desperately craving content created by real people — in real time.

Hi there, I’m Alan, founder of Inside Edge Productions, and we don’t produce any videos here. Instead, we transform the amazing people already on your payroll into confident, creative, and authentic storytellers.

Using only a smartphone and their imagination.

Welcome to the new world of Employee-Generated Video (EGV).

What will EGV change?

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Feature The Old Way Inside Edge (EGV)
Performance Expensive: Low Volume, High Cost Efficient: High Volume, Low Cost
Turnaround Time Slow: 4-6 weeks Instant: Same Day
Impact Corporate: Scriped and Ignored Authentic: Natural and Trusted

What are our key focus areas?

Creating Storytellers

We train your people how to tell their stories on video that captivates your audience. All done using their smartphones.

Video Branding Advisors

Type of format? Landscape or vertical? LinkedIn or TikTok? Funny or serious? We are here to help you decide what’s best.

Bespoke Workflows

We help you to define a workflow that fits your preferred way of doing things, not how the AI tech startups want you to.

A note from Alan Wigley, Founder of Inside Edge

“I spent a decade watching companies pour thousands into lengthy video projects and never seeing any meaningful outcome. The traditional production model is too inefficient for the modern marketplace, never mind the fact that the polished look can also be achieved with only your smartphone and a little imagination.

I started Inside Edge because I realised the most valuable storytellers in any business aren’t behind a professional camera anymore, they’re already on your payroll. Our mission is to make you stop outsourcing creativity, and start owning it in-house.

Your company already has hundreds of stories. Inside Edge is here to help your team tell them. That’s all.”

“Inside Edge have definitely made us stop and think what we can do across all aspects of the business.

We now have the vehicle to disrupt and become innovative in real-time.”

– Alistair Nash, Sales Director, Denmaur